Our thoughts, news and opinions
Hopefully useful. Often helpful. And occasionally funny. This is our home of ideas and insights into the world of podcasting.
The “Albums Covered” project features some of our favourite LP covers remixed and reimagined, often including our founder Ross in a variety of unusual circumstances.
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Podcasting isn’t just a branding exercise: it’s a measurable, multi-layered ROI channel that performs differently (and often more effectively) than traditional marketing.
Podcasts are a content engine – and a single 30–60 minute episode can be easily-transformed into 10 pieces of high-quality content to drive your marketing strategy.
Guesting on podcasts has become one of the most effective tools in modern PR: building authority, tapping existing audiences and creating content that actually gets consumed.
Email overload can make it hard for company-wide messages to land.
In a crowded market, standing out is tougher than ever.
Create your own media to educate, entertain and inform - and generate new business.
